Ateneo wins gold at the 2018 IIBD International Case Competition

November 14, 2018
Four Ateneans, representing the Philippines, won gold at the  2018 IIBD International Case Competition held November 9, 2018. The winning team was composed of senior B.S. Management Engineerings  students Jude Martin Amiscaray, Katreena Dachelle Chang (Team Leader), Mikaela Gabrielle Go Tiong, and Selena Marie So. Their Faculty Advisor is Mr. Jose Gerardo 'Jay' Cruz of the Leadership and Strategy Department of the John Gokongwei School of Management. 
 
Ateneo was the winning team at last Friday’s IIBD Case Competition. Photo courtesy of John Gokongwei School of Management.
Established in 2008, the IIBD International Case Competition aims to give students a “fruitful learning experience outside classrooms.” Students who participate are given the chance to “gain hands-on experiences to tackle real-world business problems, which highlight the strategic challenges and managerial dilemmas, and to network with peers and industry professionals from across the globe.”
 
For its tenth year, the competition’s theme is “Digital Disruption and Global Inclusiveness.” Six teams from six universities made it to the final round, taking place at the Escaler Hall of Ateneo de Manila University. The teams include Ateneo, Deakin University (Australia), Hong Kong Baptist University (Hong Kong), the Chinese University of Hong Kong (Shenzhen, Mainland China), University of Hawaii (USA), and Windesheim University of Applied Sciences (The Netherlands).
 
Prof. Prendergast gave the opening remarks to the 2018 IIBD International Case Competition.
Prof. Gerard Prendergast, Associate Dean for Internationalisation at the School of Business of the Hong Kong Baptist University, welcomed attendees and participants to the event. 
 
“I want to thank the students for taking part in this competition. Thank you for taking part, and congratulations for reaching the finals. You are all winners,” he said. 
 
“This event today is not for our university, not for the judges, not for the organizing committee. This event is for the students.” 

Panel of Judges (L to R): Mr. Lito T. Tayag (Country Managing Director, Accenture Inc. Philippines), Mr. Kenneth Lingan (Country Head, Google Philippines), Mr. Martin Lopez (Chairman, ABS-CBN Corporation), Dr. Jikyeong Kang (President and Dean - MVP Chair in Marketing, Asian Institute of Management), Dr. Alan T. Ortiz (President/COO, Broadband Connectivity Network, Inc.). Organizing Committee representatives (L to R): Mr. Johnny U. Filart (Faculty, Leadership and Strategy Department, JGSOM), Prof. Gerard Prendergast (Director, Wing Lung Bank International Institute for Business Development cum Associate Dean, School of Business, HKBU)  
 
Prof. Prendergast emphasized the ‘global mindset’ that participants can gain or strengthen from this experience.