Human Nature PadLove is declared Best MKTG 111 Project for First Semester, SY2022-2023
05 Dec 2022
The group Make It Make SENS, composed of members Sheena Mae Comia, Jan Elison Natividad, Isabel Margarita Valenzuela and Norlyn Ann Villarinis, was declared Champion in the Marketing Plan Competition for the 1st Semester SY2022-2023 of the Marketing Management (MKTG 111), besting 89 other teams. The team presented a marketing plan for a product for the economically disadvantaged sector who struggle with the social problem termed as "period poverty" which makes affordable, safe and environmentally-friendly solutions inaccessible to women from lower socio-economic class during their monthly menstrual period. The group presented reusable menstrual pads under the Human Nature, a pro-poor, pro-Filipino, pro-environment company. The group's idea Human Nature PadLove was adjudged to be the best marketing project as it meets the criteria of the course and is most aligned with the theme of offering a product or service for the marginalized sector of society, in line with the University's goal of bridging cultural divides. The team has been mentored by Ms. Diane Basiño.